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Case study · Wellness program

How the GMS System took Oh Wellness from a first sale to $3,800 collected on $30 a day

$3,800collected, paid in full
~$30ad spend per day
1first sale (Sep 23)
3+more deals in the pipeline
Client
Oh Wellness
Audience
Buyers of a wellness program
Led by
Omar Husain, Founder
Core offer
A program sold to leads
Our role
Partnership

The brand

Oh WellnessWellness program

Oh Wellness is a wellness program run by Omar Husain. (Company details are from the founder's own Slack posts. ohwellness.co is an unrelated Shopify store, so it was not used.)

The people behind the brand

Omar HusainFounder

Delivery

  1. The offerAn offer built around Omar's program, positioned so the right buyers raise their hand.
    Think of it asa clear first step on a wellness plan. People only start when they know exactly what step one is.
  2. The systemThe GM High-Ticket Acquisition EngineOur proprietary acquisition path, built end to end and customized to Oh Wellness: from the first ad to the booked call and the sale.
    Think of it asa daily routine. The same steps in the same order, so results come from the system, not from willpower.
  3. Copy that sells & creative strategySales copy and follow-up messaging in Omar's voice, plus ad scripts, copy, images and creative direction, with angles from our best practices, internal swipe library and gold-standard winners.
    Think of it asyour best coach. The ad earns the handshake, the copy earns the yes.
  4. Never-ending optimizationThe Compounding LoopEvery week the funnel is tested and tightened. Omar's plan: once sales are consistent, raise ad spend.
    Think of it astraining. Getting 1% better each week looks small and adds up to a different body in a year.
  5. Direct access to the foundersBonus: unrestricted access to me whenever a concern comes up. No subcontractors, and no handing your account to outsourced junior staff. You work with the person who built your system.
    Think of it ashaving your own trainer, not a gym brochure.
Every client gets

The GMS System™

GoMedia Synthesis System

Most businesses have a broken bridge between their marketing and their sales teams. Marketing blames sales for not closing leads; sales blames marketing for sending bad leads.

We built The GMS System™ to solve this. It is a single, done-for-you marketing system that synthesizes your marketing and your sales into one continuous loop. We handle the attention and the nurturing, and we hand you warmed-up, booked calls, so the bridge is finally closed and you just look at the revenue coming out the other side.

Think of it asa warm handoff from the front desk to your coach. Before, people drifted off at the handoff. The GMS System keeps them moving, one continuous loop from the first ad to your booked call.

The results

Paid in full
~$30ad spend
1st saleSeptember 23
$3,800collected
2nd salenearly complete, invoice pending
3 more2 verbal accepts and 1 warm lead
PIFall cash collected was paid in full

Source: figures reported by the client, Sep 23 onward.

In their own words

"I think once I start getting more consistent sales, we can increase spending on ads. Right now, I think we are doing well."Omar Husain, Oh Wellness

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